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Press Release Category Health - Organizations - Florida Breast Health Intiative Release Date: August 12, 2009

The Florida Breast Health Initiative Selected to Participate in Premiere LIVESTRONG Global Cancer Summit in Dublin, Ireland

By Florida Breast Health Intiative
August 12, 2009
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The Florida Breast Health Initiative (FBHI)announced that Andrea Ivory will represent the organization at the premiere LIVESTRONG Global Cancer Summit in Dublin, Ireland, August 24 - 26. The Summit is the landmark event of the LIVESTRONG Global Cancer Campaign, an effort of the LanceArmstrong Foundation (LAF). Andrea Ivory will represent the organization's commitment to fight cancer in USA/FLORIDA and engage with world media, politicalleaders, representatives of non-governmental organizations and corporate leadership.

PR9.NET August 12, 2009 - In September 2008, Armstrong announced the Foundation's commitment to making cancer a global priority at the Clinton Global Initiative Annual Meeting in New York.The LAF made this commitment after its worldwide research, conducted over 18 months, revealed widespread misconceptions, stigma and lack of awareness associated with cancer.

In response, the LAF established the LIVESTRONG Global Cancer Campaign to urgently address the burden of cancer worldwide and support the 28 million people living with cancer around the globe. Cancer kills more people every year than AIDS, tuberculosis and malaria combined. It is estimated that cancer will be the leading cause of death worldwide by 2010. With such staggering statistics, the LAF recognized that a global challenge like cancer required a global movement. And so it began urging world leaders, leading cancer organizations and cancer survivors to join together by making commitments to take action in their communities to reduce the burden of cancer.

The Florida Breast Health Initiative is proud to join the LIVESTRONG movement with Continuing the Fight Against Breast Cancer Commitment.

FBHI commits to reducing the severity of breast cancer by providing awareness,education, screening and access to treatment. Our street-level approach changes how breast cancer is addressed, by focusing resources on underserved neighborhoods, and using trained volunteers to meet with women who don't have access to resources, at their homes. By providing free door to door awareness,education, screening and referrals, we reduce the threat of undetected, untreated breast cancer.

The Florida Breast Health Initiative is looking forward to participating in the LIVESTRONG Global Cancer Summit in Dublin, Ireland from August 24-26, 2009 and helping to make the case for acting urgently to address the global cancer burden.

Unlike other conferences and forums, the LIVESTRONG Global Cancer Summit is unique in that it will kick off a unified global movement while providing attendees the opportunity to connect with other advocates, network, gain media exposure and access tools and resources to help them mobilize in their own communities. Speakers include honorary Summit chair and former Irish President Mary Robinson, Irish Cancer Chief Professor Tom Keane, CNN chief medical correspondent Dr. Sanjay Gupta as well as representatives from the World Health Organization and other global bodies.

For more information on the LIVESTRONG Global Cancer Campaign and the Summit,please visit www.LIVESTRONG.org.



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The Florida Breast Health Initiative Selected to Participate in Premiere LIVESTRONG Global Cancer Summit in Dublin, Ireland


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About LIVESTRONG Foundation

At the Lance Armstrong Foundation, we fight for the 28 million people around the world living with cancer today. There can be – and should be – life after cancer for more people. That's why we kick in at the moment of diagnosis, giving people the resources and support they need to fight cancer head-on. We find innovative ways to raise awareness, fund research and end the stigma about cancer that many survivors face. We connect people and communities to drive social change, and we call for state, national and world leaders to help fight this disease. Anyone anywhere can join our fight against cancer. Join us at www.LIVESTRONG.org.

About Florida Breast Health Intiative

The Florida Breast Health Initiative Presents in Cancer Committment During the Premiere LIVESTRONG Global Cancer Summit

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