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Press Release Category Business - Trade - Reed Brothers Dodge Release Date: January 04, 2008

Reed Brothers Dodge, the premier Dodge dealer in Rockville, Maryland (MD) Launches Redesigned Website


By Reed Brothers Dodge
January 04, 2008
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Reed Brothers Dodge, the premier Dodge dealer in Rockville, Maryland (MD) has launched a new version of its website which is easier to navigate, refined and eye-catching, and above all, will better serve the needs of their online customers. Their goal was to build a website solution that incorporates all the features customers need - accurate and current inventory, accurate prices, research tools, financial calculators, quick-response mechanisms to inquiries and more.


PR9.NET January 04, 2008 - Rockville, Maryland, MD: The most critical aspect of their new site is inventory management. Today, Reed Brothers Dodge customers can log onto the site and custom build a vehicle. The vehicle can be built by any number of specifications the customer requests - brand, price, features, best warranties, monthly payments and more. The system then scans the selection and displays every vehicle in Reed Brothers Dodge's inventory that matches the search.

Customers can also use the system's CarFinder capabilities. This is an automatic feature that allows customers to plug in any vehicle he or she desires. If the car is in stock, the site will direct the customer to that particular vehicle. If it is not in stock, the system runs a "fuzz" factor that suggests other in stock vehicles that may suit the customer's needs. The system also sends the lead to the Internet Marketing Department and automatically notifies the customer when the vehicle is in stock. The same search capabilities apply to pre-owned vehicles as well. Customers can also search for vehicles based on monthly payment amounts.

Visitors to the site will find the new look to be very attractive, visually appealing, loaded with custom features and easy for online customers to navigate. They employ an extensive photo library, 360 degree photo spins of vehicles, technical specs and breakdown of options. When a customer digs in for more information on a particular vehicle, the system automatically searches the database and presents similar available vehicles that may interest the customer. The new website design conveys an abundance of relevant and important information online car shoppers will need as they research for new or pre-owned Dodge vehicles online.

To learn more about how Reed Brothers Dodge can help your online car shopping efforts, please log on to www.reedbrothersdodge.com, or call their toll-free number: 877-681-5021.


# # #

Contact Information of Reed Brothers Dodge Contact Information of Reed Brothers Dodge
Phone 877-681-5021
FAX 301-926-0668
Website http://www.reedbrothersautomotive.com
E-Mail E-mail Address Protected
Address 15955 Frederick Road
Rockville, Maryland 20855


About Reed Brothers Dodge

Reed Brothers Automotive (formerly Reed Brothers Dodge) in Rockville, Maryland is one of the oldest continuously family-owned and operated automotive dealerships in the United States. Founded in 1915 by Lewis and Edgar Reed, Reed Brothers is one of the first dealerships to open after the Dodge Brothers built their first automobile in 1914. Recognized within the industry for excellence, Reed Brothers has been cited for its superior service as long as it has been in existence. Reed Brothers Automotive offers pre-owned vehicle sales, leasing, award-winning service for maintenance and mechanical repairs, parts sales, and collision repairs.

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