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Business - Marketing & Advertising Press Release Page 63 Business - Marketing & Advertising

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Commission Junction Introduces New Model for Online Advertising

ValueClick, Inc.'s (Nasdaq:VCLK) Commission Junction subsidiary, a provider of advanced online performance-based marketing solutions, today unveiled a new model of online advertising in which an ad's placement is entirely dependent on objective measures of the performance of the ad. Called CJ Evolution, the solution uses optimization technology that selectively rewards top-performing text ads with increased exposure while reducing the rotation of ads with lower performance. CJ Evolution joins a suite of performance-based online marketing solutions from Commission Junction that includes search and affiliate marketing and extends ValueClick's leading position in providing the widest array of solutions for its customers. - ValueClick, Inc., May 24, 2004

Opera Big in Japan: Opera Signs Exclusive Desktop Deal With livedoor Japan

Opera Software today announced that it has signed an exclusive distribution deal with the Japanese software distributor livedoor Japan, where livedoor will distribute Opera's desktop products exclusively in the Japanese market. - Opera Software ASA, May 19, 2004

Overture Extends and Expands Search Agreements with CNN.com and ESPN.com, Signs New Deal with The Wall Street Journal Online

Overture Services, a wholly-owned subsidiary of Yahoo Inc. (Nasdaq:YHOO - News) and provider of essential online marketing services, today announced that it has extended its existing agreement with CNN.com and has expanded it to include additional Overture and Yahoo! products. In addition, the company announced that it has signed a new distribution agreement with the Wall Street Journal Online (WSJ.com) and that it has extended and enhanced its existing agreement with ESPN.com. - Overture Services, Inc,, April 05, 2004

Digital River Announces Call for Entries for its 2004 ICE Awards

Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing , today announced a call for entries for its 2004 ICE Awards SM - an acronym for Internet Commerce Excellence. The awards recognize Digital River clients that are putting its e-commerce best practices to work in creative new ways to drive revenues and efficiencies through their online stores. Digital River's ICE Awards will be presented to clients during a ceremony at the company's Network Summit scheduled for May 5-6, 2004, at the Four Seasons Hotel in Newport Beach, California. - Digital River, Inc., March 15, 2004

Digital River Helps Expand Global Online Sales Operations for Trend Micro

Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing , today announced that it signed an extended e-commerce agreement with Trend Micro, Inc., a leader in network antivirus and Internet content security software and services. - Digital River, Inc., February 18, 2004

CompUSA Enters Digital River's Online Channel Partner Program

Digital River, Inc. (NASDAQ: DRIV ), a global leader in e-commerce outsourcing, today announced that CompUSA has signed a retail agreement to participate in the company's Online Channel Partner Program. Based on the agreement, the industry-leading online retailer is integrating, marketing and selling Digital River's extensive catalog of downloadable software alongside its entire line of online products at www.compusa.com . By selling software from Digital River's downloadable software catalog, CompUSA can add a revenue stream to its site without carrying added inventory. CompUSA's customers benefit from an expanded product selection and immediate product delivery made available through one seamless, branded online shopping experience. - Digital River, Inc., February 11, 2004


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