PR9.NET| Home | |
Submit Press Release | |
Search Archives |
| PR9.NET |
|
 |
 Business
 Computers
Entertainment
Games
Health
Home
Science
Sports
Society
Teens |
Starr Tincup wins new client, Metallect
Software risk management firm chooses Starr Tincup for marketing planning, research, infrastructure and programs PR9.NET March 14, 2007 - FT. WORTH, Texas - Starr Tincup, an integrated marketing firm for business-to-business software and services companies, today announced the addition of a new client, Metallect. Metallect provides application risk management solutions for companies that are indistinguishable from their revenue-generating, proprietary software. The company delivers services in the following categories: software risk management; change management and acceptance; and IT governance and compliance. "Metallect provides a 'must have' solution for companies that cannot bear the cost of application downtime," said Bret Starr, principal and co-founder, Starr Tincup. "Foresight into the potential risks and dependencies of software changes can save companies untold millions in lost sales and customers. We are honored to carry Metallect's message forward to the marketplace." Starr Tincup will provide Metallect with a broad spectrum of integrated marketing services including planning, research, infrastructure and programs. The goals for the partnership between Metallect and Starr Tincup include an immediate impact on revenue as well as the implementation of a sustainable sales and marketing process. "Bret and William made it very easy to choose Starr Tincup," said Frank Auger, vice president of marketing for Metallect. "Not only does their firm provide a proven process for selecting and acquiring new customers, they have also created a pleasant work culture that fits well with Metallect." "Metallect is poised to make the leap from startup to market stalwart," said Guy Hoffman, CEO of Metallect. "Starr Tincup's deep experience with innovative technology companies makes them a good fit for our growth strategy. We look forward to growing with them." # # #
|
||||||||||||||||
About Starr Tincup Starr Tincup is an integrated marketing firm for business-to-business software and services companies. We help clients market smarter so they drive more revenue with better marketing ROI. Our scope of services includes consulting and planning, market research, sales and marketing infrastructure implementation and marketing program execution. For more about Starr Tincup, visit their website at www.starrtincup.com or read their blog at http://starrtincup.blogspot.com. |
Recent News Headlines
|
|
| Industry Category of Current Press Release |
|
| Copyright © 2004 - 2008 PR9.NET - All rights reserved | | RSS Feeds | | Submit Press Release | | Terms of Service | | Privacy Policy |
